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Post by account_disabled on Dec 7, 2023 5:01:16 GMT
Each name of the Event will affect the Optimization as well. For example, if our website is E-commerce and we have already determined that Conversion is an order, so we should choose the Event named Purchase to use when the order occurs. If it's a home-condo website and we've determined that conversions will occur only when people fill out a form on the website to get in touch. We should select the Event named CompleteRegistration. To be used when someone has already filled out the Whatsapp Number List form. For other events that we want to set as conversions, such as clicking Add Line in the button we made on the website, we may use the name Event as Lead. These events affect Optimization because if we choose to use conversion advertising, Facebook is more likely to advertise. Go find people who have had these events on other websites and see our ads in order to have the events or conversions that we choose on our website. I believe that many people who have never made a website are definitely confused about how to install these events on the website. I will give you an example of adding an Event Code using Google Tag Manager. The conversion that I set is when someone clicks on the payment notification button from this page. Installing Facebook Pixel Event Code using Google Tag Manager 1. Create a Tag, select Custom HTML 2. Paste the code that we selected Event Name and enter. <script> fbq('track', 'Lead'); </script> Here I will use the Standard Event Name called Lead.
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